Marketing directors

Create and manage a major web presence easily and with lower overhead than previously possible.

  • no software installation, IT staff or webmaster required
  • non-technical writers and editors can maintain websites of any size
  • you can start websites small and grow them very large, without committing to large costs in advance
  • apply multiple designs to the same content and optimize each for different platforms (eg for desktop browsers and smartphones)
  • design changes are easy and do not cause problems for live sites

Maintain consistent presentation of brands and products across multiple websites.

  • create and maintain any number of micro-websites
  • enjoy complete web design flexibility, with no restrictions imposed by Raconteur
  • prototyping is easy and fast
  • full website previews available prior to making changes ‘live’

Benefit from high performance websites.

  • static pages give fastest possible response to website visitors
  • propagation of changes is fast (typically seconds or minutes rather than hours for very large websites)
  • websites can respond well to unpredictable surges in traffic